Thursday 30 November 2017



Question 2:
How far does the primary and secondary research you have conducted support the conclusions drawn from the article?

From comparing the primary and secondary research I have gathered alongside the report, the research in some cases supports the conclusions drawn in the article.

Overall they all show that children have an interest in devices and spend more time using them than others. From the research I have gathered, it was brought to my attention that children prefer using their smartphones and tablets rather than watching television as you are now able to access Tv apps on these devices making it easier to watch shows on the go. This supports the conclusions drawn in the article as they implied that smartphone and tablet apps have decreased TV users and game consoles. 

Also, there has been a rise in on demand sites such as YouTube causing a decrease in the number of children watching TV. From my secondary research I was able to gather that TV shows tend to be watched on catch up rather than on live TV, which can be due to having catch up shows on apps for smartphones and tablets’ such as; BBC I player, ITV hub and Netflix or even watching the content on YouTube. 

It also showed me that live TV viewings have decreased over the years and catch up TV has been increasing due to other devices being more important to them as they would rather go on their smartphones and use social media to interact with other rather than sit and watch a show. This is proof that the research I have conducted supports the conclusions drawn in the 2014 OFCOM article.

Another conclusion I drew from the article was that older children consider “watching the TV is an important family activity “making it apparent that older children only watch TV to be with their families rather than voluntarily wanting to watch it. Also, my Barb research suggests that TV ratings for children channels such as Disney channel and Nickelodeon are decreasing however CBBC and Cbeebies manage to keep the same which meaning that younger children are watching TV channels more than the older viewers.

1 comment:

  1. Band 2: 5 marks
    (Pass)

    Primary & Secondary research findings described
    - EXPLAIN your research findings & EXPLAIN their relationship to the context (parental attitudes, behaviors, effects of consumption) of the article. Include percentages and greater detail as to HOW they link to OFCOM conclusions.

    Some links made as to the relationship between own research and article
    - These links between your findings and the conclusions of the article need to be made much clearer, include your Executive summary and hierarchy of findings to address this.

    Superficial comments about how research supports conclusions in the article
    - There is no detail here about HOW


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